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Tuesday, September 18, 2007

The Art of the Strategist

This is a book by Dr.William A.Cohen. The book speaks about 10 essential principles of formulating strategy. While almost all the principles are basic common sense what makes the book intresting is the various examples/anectodes the author gives to drive home a point. The examples range from military warfare (Hannibal's tactics to win the war against the vastly outnumbered Romans), corporate boardrooms (Walmart's rise), Sports (Lance Armstrong's bid to win the Tour de France), Television series and even personal anecdotes. Some of those stories though seem to be a tad tailored from the original one to ensure that it is in line with the Author's point. Some of them ofcourse you would find it difficult to verify (Like the Hannibal story and its details, unless ofcourse you embark on a separate journey by itself). Inspite of this the book is still worth a read if not for anything but to put a lot of common sense things into a framework of cohesive thought. Afterall commonsense, as the cliche' goes, dosent seem to be so common!!!

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